ATRUSTIA
About

Supporting People, Leading Organizations

As a partner in chain store management, we provide CCP (Coaching, Consulting, PMO) and effective practical support.

We're ATRUSTIA

ATRUSTIA is a companion that supports and leads our clients' organizations, embodying the spirit of “Trust” and “Atrus” (formally Atlas ,meaning “Supporter” or “Map book”) in our name.

Founder: Masayuki Toma

Solution

Client's Challenges
and Our Solutions

Introduction/PLC

A flexible and agile structure is essential, but this is a period prone to resource shortages and delayed decision-making.

Practical Support

As the right-hand person to busy top management who also serve as key players, we focus on practical support—including business strategy formulation assistance, organizational design, and PMO implementation—to establish operations and achieve rapid stabilization.

Next

Growth/PLC

A period prone to delays in delegating authority, developing personnel, and standardization, as well as the personalization and duplication of tasks, often accompanies organizational expansion.

Implementation and Establishment of the PMO

We will establish and implement PMO practices, standardize business processes across the organization, build training systems, and provide management support to establish an operational foundation capable of supporting organizational growth.

Next

Maturity/PLC

A period prone to bureaucratization, stagnation of innovation, clinging to the status quo, and inward-looking tendencies coupled with declining motivation.

Implementation of the CCP Model

Effectively integrating coaching, consulting, and PMO services, we drive organizational transformation, support new business creation, and foster cultural change to sustain mature businesses while developing new growth engines.

Support

Our Practical Support

  • Business Strategy
    • Brand Identity
    • Store Expansion Strategy
    • Business Model Development
    • Format Development
    • Growth Strategy/Global Expansion
  • Product/Logistics
    • Product Development
    • Merchandising
    • Procurement
    • Logistics System
    • Quality Control
  • Finance/Administration
    • Profit and Loss Management
    • Cost Control
    • Budget/Investment Planning Management
    • Intellectual Property Management
    • Franchise System
  • Operations
    • Standardization
    • Store Operations Management
    • Headquarters Support System
    • Human Resource Development
    • Performance Appraisal
  • Information Systems
    • POS/Headquarters Systems
    • Data Analysis
    • DX Promotion
    • PMS
    • ISMS
  • Marketing/Customer
    • Brand Marketing
    • CRM/Customer Analysis
    • Localization Strategy
    • Customer Service
    • Artwork
Results

Client's Results

  • 137%

    Average Store Growth Rate/Y

  • 113%

    YoY for stores 10-year operated

  • 10Countries

    Expansion

  • 10% Down

    Withdrawal Rate

Team

Our Team

  • Masayuki Toma
    Founder/CEO
  • Takeshi Kusaka, CPA
    JETRO Coordinator
  • Sean T Ngo, MBA
    Franchise Consultant
  • Yoko Sugiura
    Web Marketing
Form

Get in touch

Please feel free to contact us!